MC Yogi

MC Yogi is the stage name of Nicholas Giacomini, an American hip hop musician and yogi. His music style characteristically contains themes promoting Hindu philosophy and many of his songs are bhajans.

Contents

Personal life

MC Yogi is married to Amanda Giacomini and the pair divide their time between teaching at their Point Reyes yoga studio, Yoga Toes, and traveling for music performance.[1]

Reviews

Yoga Journal reviewed MC Yogi's work as "surprisingly educational" because "he makes rapping about Hindu deities little learning opportunities".[2]

The New York Times said that MC Yogi may embody the ethos of the Wanderlust Festival more than any other performer.[3]

In society

In 2008 MC Yogi produced a video called "Obama '08 - Vote for Hope" promoting the presidential campaign of Barack Obamba, and the video went viral on YouTube.[4][5]

In 2009 Starbucks promoted an MC Yogi song as part of a campaign called "Are You In?" The purpose of the campaign is to promote community service and volunteering.[4][5]

References

  1. ^ Macklin, Karen (September 2011). "Grounding Grooves". Yoga Journal. http://mcyogi.com/wp-content/uploads/2010/09/YJ-2011-MC-amanda.jpg. Retrieved 21 September 2011. 
  2. ^ Reiss, Valerie (3 September 2008). "Samadhi & the City". Yoga Journal. http://blogs.yogajournal.com/cityblog/2008/09/nyc_ganesh_is_fresh.html. Retrieved 21 September 2011. 
  3. ^ Ryzik, Melena (27 July 2009). "At a Lake Tahoe Festival, Party by Night and Downward Dog by Day". The New York Times (New York: NYTC). ISSN 0362-4331. http://www.nytimes.com/2009/07/28/arts/music/28yoga.html?pagewanted=2&_r=3&ref=music. Retrieved 21 September 2011. 
  4. ^ a b High, Kamau (21 January 2009). "Starbucks Taps MC Yogi For New Campaign". billboard.biz. http://www.billboard.biz/bbbiz/content_display/industry/news/e3ie135f8f41b7a1814d9fefbe34e80fb1f. Retrieved 21 September 2011. 
  5. ^ a b Tischler, Linda (21 January 2009). "Starbucks and M.C. Yogi Offer You a Free Cuppa Joe -- If You Volunteer". Fast Company. http://www.fastcompany.com/blog/linda-tischler/design-times/starbucks-and-mcyogi-offer-you-free-cuppa-joe-if-you-volunteer. Retrieved 21 September 2011. 

External links

Official website